EverFi, Inc.
The Oregon Bankers Association has partnered with EverFi, Inc., a Washington, DC based education technology company, to bring an interactive, web-based personal finance program to students in schools throughout Oregon.
EverFi's entirely web-based Financial Literacy Platform uses the latest in new media technologies - adaptive-pathing, 3-D gaming, social networking, online animations, video, and messaging tools to present complex learning modules. After successfully completing each module, students are certified in hundreds of core financial topics, including: banking, taxes, mortgages, financing higher education, stocks, 401(k) plans, budgeting and saving, credit scores, insurance, and credit cards.
The system tracks student progress and reports the unique score of each user. Upon completion of the course, students are provided with Certification in Financial Literacy. Certification can be a valuable mark of distinction on resumes and college applications. This has proven to create lasting effects as a community development tool by graduating entire classes of students who are financially capable and literate. EverFi fully manages every aspect of the program within schools and will team with your bank to private label the program for maximum community exposure. EverFi manages all technology, teacher support and integration into schools.
OBA members can sponsor local schools and private-label the program in their bank at a 20 percent discount. EverFi will work directly with banks to launch the program and create a media campaign involving local leaders and policymakers. Banks can take part in meaningful recognition events, such as Certification Ceremonies.
EverFi allows banks to create powerful programs that quickly scale to thousands of young adults in their footprint, and equips schools with a tool that covers hundreds of personal finance concepts that map to national and state financial literacy standards. The program also assists certified students in establishing the right financial infrastructure for their lives post-graduation and allows banks a direct channel to new potential customers through incentive opportunities.
The platform has been received with enthusiasm from schools, students and families throughout the country and is a channel connecting banks to their local communities. In addition to fostering and maintaining these valuable relationships, the program serves to increase bank visibility, demonstrate community reinvestment and link with potential customers in an exclusive way.
To learn more about getting involved in this program, contact Ray Martinez, EverFi executive vice president at (202) 550-5945 or ray@everfi.com, or you may contact Andee Rose, OBA's marketing director at (503) 576-4113 or arose@oregonbankers.com. More information about EverFi's online financial literacy platform is available at www.everfi.com, or you may click here to view an online tutorial.
